This is a magazine that shows the genre of an R&B magazine. This can be shown through the main image of ‘Ciara’ as she is noticeably known as an R&B solo artist. The target audience for this particular magazine is aimed at 18-30 years of age for male and female genders. This can be shown through the main image of ‘Ciara’ as she brings the sex appeal to the male audience, with the costume she is wearing but also to the female dominants as she look feminine with what she is wearing which makes her look fashionable.
The main image is of ‘Ciara.’ The image is framed in the second third on the magazine front cover which the main image is in the centre which grabs the reader’s attention to the focus on ‘Ciara’.

The use of mise en scene which has been encoded through the camera shot on the main image which is of a medium close up shot. The image attracts the target audience through this particular shot as through the use of acting she looks sexual. Through the use of costume that ‘Ciara’ is wearing shows her sex appeal as the use of the dress helps portray this. She also looks fashionable and stylish as this can also be shown through the props of jewellery as the gold jewellery goes well with the black sparkling dress as the female dominant, can almost be inspired by her by what she is wearing. Through the use of acting the main image is making eye contact with the target audience which wants the reader to react to her eye contact and engage with the audeince to purchase the magazine. The makeup also helps to portray she is fashionable as she heavily made up, but also her eye shadow reflects or anchors the colours used on some of the copy used on the magazine for example the use of blue reflects this. This helps to signify the colour used to portray the mood of the image as the colours used are bright and colourful colours used which include seric pink sky blue and lime green which connotes the magazine is full of interesting information inside.

The masthead of the magazine is called ‘Billboard this reflects the content and target audience for the magazineis for 16 to 24 years of age. The main image is covering part of the masthead this connotes that the magazine is well known but also signifies the main focus is on the main image and shows she is taking control of the magazine.

The typeface used is bold throughout the straplines and masthead with different colours used as this connotes that they are important. The font size is small through the straplines and is placed on the left side of the magazine. This connotes that the main image is important and main focus. The main strapline of ‘Ciara’ is the main focus and important as this can be shown through the font size as it is slightly larger then the straplines on the magazine, as this particular strapline anchors the main image. The magazine helps to interests the target audience by using persuasive techniques for example ‘new’ which signifies exclusive and the latest. There is also a pug placed on the right side of the main image including artists that are involved in the magazine which the significance of the pug placed there is that it can stand out.

There is also a website placed at the bottom of the magazine which the reader can go online and get involved with the magazine more and also what the magazine hold for the readers as this helps to interest the readers as there is other ways in which they can communicate with the magazine. The magazine follows a visual and verbal path of movement that the reader’s eye can follow through the page. As this magazine follows from the main image as she is the main focus to the masthead to the main strapline to the straplines on the left. The magazine also considers four layers which include the background also the mastahead 'bilboard' then the main image and then the straplines.

The magazine does consider some repetition of colours as this helsp to establish unified cohesive design as it can add a sense of controlled sophisticated. as this magazine uses a colour font of white as this is repetition. The issue number, barcode and date are written in smaller fonts and are placed in the corner. These are key conventions for a magazine and are mainly used to purchasing reason.